Adio-Adet Dinika
Platform Governance & Labour Expert | AI Labour and Ethics Researcher DAIR Bremen und Oakland, USA
Unmasking AI’s Shadow Economy: A Call for Humanity in Artificial Intelligence
AI has the world in a chokehold, sparking awe-filled discussions about its brilliance and dystopian fears of a Terminator-like takeover. But these aren’t the conversations we should be having. My research has revealed a reality that makes my blood boil and skin crawl – a global network of exploited workers hidden behind AI’s shiny facade.
Forget sci-fi scenarios. The real horror stories are happening now: Data annotators in Venezuela paid in Amazon gift cards, as if putting food on the table is a game. Refugees forced to review gruesome content from the very wars they fled, all to keep our social media „safe“.
Refugees in Lebanon labelling 10,000 pictures for less than 150 Euros a month, barred from other employment. Data workers in Kenya lured across borders with false promises, only to face exploitation and abuse.
These aren’t hypotheticals. They’re the daily realities for data workers across the Global South. They endure psychological trauma, financial uncertainty, and health issues from relentless 11-hour shifts, often without support.
Meanwhile, AI companies rake in billions off this hidden workforce. Is this the „intelligence“ we’re so in awe of? It’s time we stop marvelling at AI and start asking hard questions: Who really benefits from this technology? At what human cost are we advancing? Why are we allowing this exploitation? We need to demand transparency, fair labour practices, and ethical guidelines in AI development. We must recognize that behind every „intelligent“ response is a human potentially struggling to survive. The solution isn’t to abandon AI, but to develop it ethically, respecting the dignity of every person involved. It’s time to be smarter than the „smart“ technology we’re creating. It’s time to put humanity back at the centre of artificial intelligence. Our fascination with AI shouldn’t blind us to the very real, very human problems in this industry. The true measure of AI’s intelligence will be how ethically we choose to develop it.